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Work Background
WeLinkSenior Director of Marketing
Jul. 2024
Direct Digital HoldingsDigital Marketing Director
Mar. 2020 - Apr. 2024Direct Digital Holdings is at the forefront of the AdTech and Digital Marketing industry, pioneering innovative solutions that connect multicultural publishers with the programmatic ecosystem. Our commitment to equity ensures universal access to the larger marketplace for everyone from Fortune 500 companies to the middle market. Oversee a large portfolio of clients across the nation as well as a creative services team consisting of graphic designers, social media specialists, copy writers, web developers, and more. As well as being client-facing, I touch each creative project before it goes out the door while simultaneously ensuring that our company mechanics work as seamlessly and effectively as possible.
Kinetic Kids, San Antonio, TXGraphic Designer
Oct. 2018 - Mar. 2020I provide graphic design services for events and projects for Kinetic Kids: "Our mission is to enrich the lives of children with special needs and their families through sports, fine arts and educational programs to foster the development of courage, confidence, fitness, pride, joy and community. We envision Kinetic Kids as the premier and recognized leader for adaptive sports, fine arts and educational programming, serving children with intellectual and physical challenges, in our community and beyond, so that all children can achieve new possibilities previously unimaginable We currently serve San Antonio, Schertz and New Braunfels with seasonal recreational programs, monthly competitive programs and one-day events."
Family Hospital SystemsDigital and Social Specialist | Director of Marketing
Jan. 2018 - Mar. 2020Austin, TXAs the head of the social and digital marketing realm, I manage all social media sites, research and compose blog posts with appropriate graphics and photographs. I design and write copy for all print marketing materials, both in-house and out-of-house. As the company has expanded, I have developed digital presence for Louisiana and Illinois facilities, with more in the works. My responsibilities have also included updating web copy, content , and design for SEO.
Bakery AgencySocial Media Marketing Manager
May. 2017 - Oct. 2017Austin, TexasResponsible for managing all in-house social media channels including writing copy, Google analytics, photography, and graphics, in addition to managing all social copy for national and international multi-million dollar accounts.
Fat Quarter ShopSocial Media Specialist
Sep. 2016 - May. 2017As the head of social media for Fat Quarter Shop, I manage all social media channels including Facebook, Twitter, Instagram, Pinterest and aspects of YouTube. I use social media channels for optimum display of products and events, as well as publish advertisements on social platforms as well as online publications based on social media research. I hand-draw graphics and photograph products for optimal web user experience. In addition, I compose daily blog posts for FQS' promotional blog, and constantly research new and upcoming social media trends and ways to further interact with web users.
GateHouse MediaTeam Leader
May. 2014 - May. 2017Austin, Texas AreaTeam Leader overseeing a team of designers focusing on local and nationwide publications. Edit content ranging from local news to sports, while maintaining hourly deadlines.
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