OnMobile MediaCo-Founder -- UI/UX, Business Development
Jan. 2012 - Jul. 2012Greater Seattle AreaFunded and incubated at Madrona Venture Group, OnMobile Media is a lean start-up that's building location based marketing apps. -Designed branding and UI/UX of Android mobile app, Sweepskee, that rewarded users with sweepstake entries for checking in at business locations. -Designed and built sweepskee.com website to support Sweepskee community. -Built relationships with SMB's in order to best understand desired feature sets. -Performed user interviews to determine use case scenarios and facilitate iterative process. -Worked closely with developers to collect and analyze usage analytics and make UI improvements based on results. -Designed ads for marketing initiatives including TXT to Win campaigns, Seattle Metro advertisements and on screen movie theater ads. -Designed logo, icons, overall branding and UI/UX of iOS mobile app, Ride, that rewards people for everyday travel. ( http://bit.ly/Oq0goW ) -Designed the www.therideapp.com website to facilitate beta sign up for the Ride app. -Worked extensively with both the front end and back end developers to ensure best user experience possible.