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Work Background
Marzia Vianello petite marketing agencyFounder
Dec. 2016Venice Area, ItalyI like to think of myself as an explorer that goes to new places in this world when they are under extraordinary circumstances. When the harshest storms are lashing the area or when the mountain is spewing molten rock.
These are the new frontiers of exploration in the 21st Century. And this is what I do applied to markets and the way to approach them. I am now attracting people to:
Giberto | www.giberto.it
Simone Crestani | www.simonecrestani.com
Thierry Toutin | www.thierrytoutin.com
The VIANELLO Art Agency | www.thevianelloartagency.com
Emilio Ceccato | www.emilioceccato.it
The VIANELLO Art AgencyFounder - Business Developer & Head of Marketing
Sep. 2016Venice Area, ItalyThe VIANELLO Art Agency is unique.
A dynamic fusion of management, experience and guidance, the Vianello team nurture and develop the career of a selected group of fine artists.
Founded by Michela and Marzia Vanello, the Agency represents the step-change in creative management that the ever-evolving art landscape now demands,
Committed to our artists' professional and artistic development, we are excited to collaborate with those whose work we adore, try new things all the time, and share what we learn along the way.
AndromedaDirector of Marketing and Business Development
Mar. 2003 - Jul. 2015Venice Area, ItalyCustomers’ area: to develop a strong pipeline of new customers and projects accounts; extract more value from current ones. Markets’ area: figure out where new customers “live” (both geographically and in terms of “buying mindset”) and find a way to reach them.
Strategy: understanding the fundamental drivers of company’s business, customers’ business, partners and competitors. Understand trade-offs and risks of business development and marketing strategies paths and processes to make intelligent decisions concerning valuable business prospects.
Italiana di ComunicazioneCommunication & Special Events Manager
Sep. 1999 - Jan. 2003Mestre VeniceStrengthen relationship with Clients by developing regular lines of communication and information exchange. Generating and pitching new stories; copy writing; drafting/editing for either online and printed tools. Responsible for key ideas to creative direction. Clients’ Special Events production manager.
Trident Agency SrlProduction Manager
Jan. 1991 - Jul. 1999MilanI was involved on large music tours involving major record label artists. Working closely with tour managers, I had to deal with all the details having to do with the production of the show (sound, video, lighting equipment, trucking issues, etc.). I dealt has well with publicity for the show, scheduling and coordinating both the touring crew and the local venue crew (stagehands, carpenters, riggers, etc.). Responsible for budgeting.
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