Invest in PomeraniaBrand PR and Marketing Manager
Jul. 2019 - May. 2022PolandWorked with an amazing n team to attract investors and FDI and talent to the region. Cross-functional leadership
Led the PR, branding and marketing and PR for Invest in Pomerania | Live more. Pomerania | Jobs@Pomerania | AI Pomerania | Come2Pomerania | Aviation Hub Pomerania
Mapped and innovatively developed both internal and external stakeholders and partners relations Led integrated place branding and employer branding campaigns
Successfully liaised with more than 90 global brands to lead their launch in the region, Resulting in >8000 new jobs
Grew jobs@Pomerania , EU’s first profile driven recruitment platform from start to >200 employers recruiting from > 9000 qualified resumes
Founding team for Come2Pomerania created as a response to the humanitarian crisis in Eastern Europe. The program resulted in > 15 start-ups and SMEs relocating to the region in the first year of the program
Successful award entries. The region placed as one of the top 10 places to invest and live in Europe and the world Innovative participation in events – 20 job fairs in 14 cities 2 countries, 9 conferences in 6 countries
Worked on successful partnership development with conference partners like The Web Summit, Women in Tech Summit, Infoshare and consultants, property companies and relocation organisations like PwC, Colliers, BCG, Outsourcing, CBRE etc
Successfully bought together top names in Aviation like Boeing, Lufthansa, and Smart4Aviation to create Aviation Hub Pomerania. Held 10 webinars (80-100 viewers)and 2 online conferences (700-800 attendees)
Overall marketing responsibilities include but not limited to: Monthly update of websites, Weekly blogs, Social media strategy and engagement, Monthly podcasts (owned and partnered ), Writing press releases, white papers, interviews editing reports, Video content, Paid campaigns, Newsletter marketing
Overall PR and Comms responsibilities including but not limited to Media liaison and Interviews/ articles/ position IiP as SMEs