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United Kingdom
Work Background
Puli MarketingPaid Advertising & Ecommerce Manager
Jan. 2019Remote · RemoteOnline advertisement - performance strategy (Facebook, Instagram, LinkedIn, Google Ads, Twitter, Reddit, other platforms) Email Marketing strategy (Active Campaign, MailerLite, SalesManago)
Analytics - Google Analytics, Google Tag Manager, HotJar / other heatmaps
Search Engine Optimisation - SEO (SemRush, MOZ) Ecommerce strategy (launch, go-to-market, growth)
Website / webshop audit (UX, conversion)
Webshop management (Shopify) Amazon launch
Brand registration, Product registration
High performing Brand Store & A+ content
Plan, execute Amazon marketing strategy
Product / paid ads campaign performance
TangemDigital Marketing & Ecommerce Manager
May. 2020 - Sep. 2021SwitzerlandGlobal Fintech company Main responsibilities: lead D2C online sales (webshop + B2B partnerships)
Re-launch & manage global online webshop (Shopify) Launch the brand on Amazon US
Build e-commerce strategy, roadmap
Coordinate international cross-functional teams & projects
Create budget and sales forecast
Plan & execute online marketing strategy
Manage stock and warehouse (Amazon + D2C shop)
Plan & execute new product launch (Amazon + D2C shop)
Plan & execute paid advertisement campaigns (Amazon, Facebook, Instagram, Google Ads,
Reddit)
Plan & execute email marketing strategy
Help & advise content lead to creating SEO friendly content
Measure & analyze KPIs based on sales results
Google Analytics, Google Tag Manager, Google Trends, HotJar
Project management in Jira and Slack
Working language: English
Bitcoin.comDigital Marketing & Ecommerce Manager
Sep. 2019 - May. 2020Global Fintech company Main responsibilities: B2C global webshop (Shopify)
Build e-commerce strategy, roadmap
Coordinate global cross-functional teams & projects
Budget and sales forecast
Plan & execute marketing strategy
Manage stock and warehouse
Research & launch new products
Negotiate B2B partnership agreements
Lead UX project & new site development - Shopify
Plan & execute SEO & PPC activity with the marketing team
Measure & analyze KPIs based on sales results & Google Analytics data
Project management in Jira and Slack
Working language: English
Scitec NutritionEcommerce Specialist
Mar. 2018 - Sep. 2019Global leader in Sports Nutrition Supplements Manage international D2C webshops (on Shopify platform)
Report, analyze webshop performance, track budgets, KPIs
Create budget and sales forecast
Lead webshop & UX development projects (mobile-first)
Plan, execute Amazon Marketing strategy on multiple Amazon marketplaces, expertise on Amazon PPC
Advise, implement new e-commerce solutions to drive more sales
Direct report to Sales Director & CEO
Build & present e-commerce strategy, roadmap
Coordinate cross-functional teams, external agencies to ensure smooth development (Sales, Marketing, Logistics, SAP, UX team, SEO team, developers)
Analyze shopper insights, trends based on Google Analytics, Google Search Console, Google Trends platforms
Manage team members
own businessEcommerce Specialist
Jan. 2017 - Mar. 2018Develop & manage a webshop (WooCommerce)
SEO, Google Ads
Manage Facebook Page, Facebook & Instagram Ads, remarketing campaigns
Customer Service, Order management
Analyze sales & Google Analytics data
Create & execute content plan
Myrtis CreativeJunior Project Manager
Jan. 2017 - Dec. 2017Budapest, Budapest, HungaryManage international mobile app development
Brief developers & designers
Write user journey, app specification, create mockup flows
Test applications and sites
Create & analyze monthly marketing reports
Working languages: German, English
Exit The Room GmbHModerator
Sep. 2015 - Dec. 2015Berlin Area, GermanyOnline sales, leading teambuilding events, customer management, administrative tasks
Working language: German and English
Gartencenter Deutscher GmbHSales Manager Trainee
Aug. 2014 - Nov. 2014Berlin Area, GermanyWorking closely with management, coordinating sales, customer management, coordinating online shop and Facebook content
Working language: German and English
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