Tamás Diósi-Mákos

Data Scientist @Telekom HU

ConsultingMarketingMedia & TelecommunicationsBusiness AnalystMarketing Analytics Manager💸 Marketing

I believe that as a Data Scientist, my true value lies in having a background in growth marketing, therefore I have strong business acumen and a deep understanding of how leveraging data and technology can directly impact business growth.

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Work Background

Telekom HUData Scientist

Apr. 2024Hungary, Budapest- Developed a recommendation engine using deep learning to provide personalized deals for Magenta Moments users - Managed the Magenta Moments project by coordinating with internal and external teams, including Deutsche Telekom's central development team, data engineering team, infrastructure team, and business partners - Created custom affinity models to enhance sales campaigns targeting specific micro-segments

Telekom HUData Analyst

Aug. 2023 - Apr. 2024Hungary, Budapest- Led the pilot use case for B2C marketing team's migration to Google Cloud Platform - Designed a recommendation model architecture for resource allocation in Magenta Moments program - Oversaw project to establish scalable data infrastructure for engagement program in collaboration with Deutsche Telekom and internal teams

BitriseMarketing Analyst

Jul. 2021 - Jun. 2023Hungary, Budapest- Led transition to Google Analytics 4 with a focus on measurement strategy and server-side conversion measurements in collaboration with the implementation team - Developed and maintained Tableau dashboards for the Growth Team - Managed A/B testing initiatives to enhance website conversion rate - Enabled data-driven decision-making for the product-led growth team through teaching data literacy skills

BitriseDigital Marketing Manager

Jun. 2020 - Jul. 2021Hungary, Budapest- Collaborated with sales, design, and growth teams to plan and execute paid campaigns to achieve OKRs - Managed migration of Google Ads campaigns to Google Marketing Platform and established advanced Foodlight conversion measurement system - Utilized data analysis to identify optimization opportunities for user behavior and campaign performance

NanushkaDigital Manager

Mar. 2018 - Jun. 2020Hungary, Budapest- Established a robust technical marketing and advertising account structure to facilitate the expansion of digital marketing efforts - Designed and executed a measurement strategy, creating dashboards for monitoring KPIs - Utilized website data analysis to identify user experience challenges and enhance conversion rates

Magyar Állami Operaház │ Hungarian State OperaDigital Manager

Jul. 2016 - Mar. 2018Hungary, Budapest- Developed dashboards and reports to enhance website performance and user engagement - Edited and published press releases for up-to-date and SEO-friendly website content - Contributed to web development efforts, focusing on measuring and enhancing Core Web Vitals

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