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Work Background
HFM
Social Media Executive
Jul. 2022
Larnaca District, Cyprus
• Develop and execute the global social media strategy on multiple platforms incl. Facebook, Instagram, TikTok, X, LinkedIn and more • Overseeing and guding the local teams on the strategy execution • Paid performance campaigns for lead generation on website or app • Content creation that drives brand awareness, engagement and community building • Manage social media budgeting to optimize resource allocation and maximize ROI • Analyze and report on social media usage and website traffic to enhance strategies • Competition monitoring and research on social media trends and technology developments
TGI FRIDAYS CYPRUS
Senior Marketing Executive
Oct. 2017 - Jul. 2022
Cyprus
• Project Management • Brand management for group's brands assigned • Annual Marketing Strategy development • CRM / Loyalty / Mobile App marketing • Digital Marketing • Menu Engineering • Market Research and Competition monitoring • Negotiating contracts and agreements • Data analysis and reporting • Copywriting • In-Store Marketing Audits • Events' coordination • Customer Support on marketing related queries
UNICAF
Student Advisor (Sales)
Jun. 2017 - Sep. 2017
Larnaca, Cyprus
TourismJobs Cyprus Recruitment Agency
Project Partner
Aug. 2016 - Apr. 2017
Cyprus
A family side project attempted at the end of my studies. Helped me put into perspective the subjects taught in university and online courses, such as business strategy, branding, digital marketing, CRM and business development.
www.cypuscabtaxi.com
Assistant in Digital Marketing (Voluntary)
May. 2016 - Aug. 2016
Cyprus
• Google Ads • Social media Ads
Hellas Media Ltd
Digital Marketing Intern
Sep. 2015 - Feb. 2016
Agia Paraskevi, Athens
•Data Entry for companies portals using Wordpress • Reporting via Google Analytic and Facebook Insights •Assisting the Social Media Manager in the daily activity of the company in the social media networks
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