Estefania Turbay

Creative Director Designer Marketing Founder @Estefania Turbay/ Values Driven

Content CreationBrand advocateInfluencer Marketing ManagerInfluencer💸 MarketingBusiness Owner📝 Influencer or BloggerModelStreamer🐦 DesignBrand Designer✨ Business OwnerFashion DesignerBrand Marketing ManagerCommunity ManagerContent Manager

I am a fashion designer with 13 years of experience in the sportswear industry, specializing in fabric development, product design, and marketing. I have worked with notable brands such as Reebok, Volkl, Lafayette, and La Polar before founding my own brand, Estefania Turbay, in Colombia. My designs have been showcased twice at New York Fashion Week and featured in Times Square and Vogue. I have also participated in charity runways in the US supporting child health and breast cancer awareness. Currently, I am the Creative Director for Values Driven, where I lead the brand and marketing strategy to inspire through clothing.

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Network Power<100 people

Roles

👍66%

Sales & BizDev

🐦66%

Design

💸33%

Marketing

Geos

Work Background

Values DrivenCREATIVE FASHION DIRECTOR

Apr. 2024Miami, Florida, United States · RemoteLead the creative development of new collections, from concept ideation to final product delivery. Collaborate with design, production, and marketing teams to ensure that collections meet brand standards and customer expectations. Conduct market research and trend analysis to identify emerging opportunities and consumer preferences. Develop and implement strategic marketing plans and campaigns to drive brand awareness and engagement. Oversee the creation of compelling visual content, including photoshoots, videos, and digital assets. Cultivate relationships with key stakeholders, including suppliers, vendors, and industry influencers, to expand production capabilities and enhance brand visibility.

E.TURBAYFounder, CEO

Jun. 2015Bogotá, Capital District, Colombia · HybridWomen-led Colombian fashion brand. Versatility, Effortless, Slick, Timeless, Comfortable and ethically made clothing for women on the go.

Escuela de Diseño Arturo Tejada CanoFashion Design Teacher

Jan. 2016 - Jun. 2023BogotaTeaching over 70 college students in different levels fashion design, trend forecast, marketing and communication.

CalamarieCustomer and Design Manager

Nov. 2015 - Jun. 2023BogotaIn charge of customer relations, fair trade shows and co-designing jewelry collectios.

Estefania TurbayFounder and Creative Director

Jan. 2015 - Jun. 2023Bogotá D.C. Area, ColombiaPrêt-à-Porter Colombian luxury women's versatile clothing line. #mixandmatch #estefaniaturbay

Aluna.fitCreative Director

May. 2017 - Aug. 2017Bogotá D.C. Area, Colombia

VÖlklJunior Product Manager

Aug. 2014 - Jan. 2015Designed Team Line Apparel Trend research and Analysis Attended International trade fairs. Production and development of Apparel and Accesories Catalogue.

ReebokApparel Design Assistant

Mar. 2014 - Aug. 2014Trend forecasting and analysis. Techpacks. Color and textile research.

Empresas La Polar S.A.Head Menswear and Sportswear designer

Jan. 2013 - Jan. 2014Designed collections in collaboration with the Product Manager and marketing and visual merchandising teams. Trend research and forecast, inspiration trips, attended Colombian and international fashion fairs and expo shows. Techpacks and approved samples. Worked with national and overseas suppliers. Stylist for the menswear and sportswear catalogues. Visual merchandising manuals for the main campaigns.

Doppia SwimwearSwimwear Designer

Feb. 2012 - Jan. 2014ColombiaWorked as freelance designer in charge of creating women's swimwear collections for all ages and body types. Trend research results applied to the design. Chose fabrics and color ways.

LafayetteHead Designer for Lafgo! by Lafayette

Jan. 2012 - Jan. 2013Textile and fashion trend and forecasting through research and international as well as local fashion fairs as exhibitor and buyer. In collaboration with the other designers in charge of trend flyers for sellers. Designed sport uniforms. Created collections by color, texture, performance and prints for clients and inline.

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