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Work Background
Senior Product Manager
U.S. BankSenior Product Manager
Dec. 2021New York City Metropolitan Area
Director, Web Experiences
New York Life Insurance CompanyDirector, Web Experiences
Mar. 2020 - Dec. 2021New York City Metropolitan Area
Senior Manager, Web Analytics & Optimization
New York Life Insurance CompanySenior Manager, Web Analytics & Optimization
Nov. 2017 - Mar. 2020Greater New York City Area
Senior Manager, Digital Analytics
New York Life Insurance CompanySenior Manager, Digital Analytics
Sep. 2015 - Nov. 2017Greater New York City Area
Promotions Manager, Productions
Madison Square GardenPromotions Manager, Productions
Oct. 2014 - Sep. 2015Greater New York City Area
Marketing Coordinator, Productions
Madison Square GardenMarketing Coordinator, Productions
Dec. 2013 - Oct. 2014Greater New York City Area
Marketing & Sales Coordinator, Group Sales
Madison Square GardenMarketing & Sales Coordinator, Group Sales
Sep. 2011 - Dec. 2013Greater New York City Area
Sponsorship Coordinator
IZOD Center, Meadowlands Sports ComplexSponsorship Coordinator
Jul. 2010 - Sep. 2011Greater New York City Area
Partnerships & Promotions Intern
Madison Square GardenPartnerships & Promotions Intern
Sep. 2009 - Dec. 2009Managed $200K of promotional ticket allotment and regulated distribution of tickets to partners. Gathered materials to keep record of promotional collateral for marketing recap including periodicals and radio air checks. Communicated with over 50 partners to leverage additional advertising for the Radio City Christmas Spectacular® including NY Waterway, American Girl and Swarovski. Acquired a marketing partnership with the Discovery Times Square Exposition to garner awareness of the Radio City Christmas Spectacular® to all visitors through on-site collateral displays. Coordinated on-site Rockette meet & greets within NYC & the tri-state area.
Marketing Intern
Madison Square GardenMarketing Intern
May. 2008 - Aug. 2008Greater New York City AreaGenerated awareness of new marketing guidelines for the Radio City Christmas Spectacular® through managing a Branding Initiative meeting for all departments involved in the production. Designed and coordinated inter-office distribution of over 50 invites for a specialized marketing meeting. Generated and followed up on leads for new locations to distribute family show marketing collateral. Conducted a research project to examine competing family shows and attractions within New York City for an upcoming theatrical production.
Partnerships & Promotions Intern
Madison Square GardenPartnerships & Promotions Intern
Jan. 2008 - May. 2008Gathered materials to track promotional collateral for marketing recap including periodicals and radio air checks. Executed on-site meet & greet logistics for the family show "Go, Diego Go!"
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