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Work Background
Twins On FireCo-Owner, Lead Fire Starter
Jul. 2023
SalesforceDirector, Customer Insights
Feb. 2019 - Jul. 2023
SalesforceSenior Manager, Customer Experience Research and Analysis
Apr. 2017 - Feb. 2019Indianapolis, Indiana Area
SalesforceSenior Manager, Campaign Operations
Jun. 2015 - Apr. 2017Indianapolis, Indiana- Provide coaching, career development and resourcing for 20 direct reports, including both people managers and individual contributors
- Develop AMER operational strategy and best practices for 60+ consultants who solve marketing automation challenges for the world's top brands
- Collaborate with Global Practice Manager in the development of functional learning path curriculum as well as process and internal initiative compliance
- Support regional services leadership with risk escalation and associated account success planning and account transformation
- Liaise with product management to understand and influence product road maps
SalesforceSenior Campaign Manager
Feb. 2014 - Jun. 2015Indianapolis, Indiana Area- Managed the process of executing marketing automation campaigns and served as the primary point of client interaction for campaign services. - Accountable for the accuracy, timeliness, and consistency of all campaigns executed on behalf of the client.
SalesforceDeployment Specialist
Nov. 2012 - Feb. 2014IndyCollaborator with members of the ExactTarget Campaign Solutions team to manage, create and deploy campaigns on behalf of ExactTarget clients by executing tasks related to audience segmentation, email scheduling and email sending.
Fresh Ideas Management, LLCProject Manager, Director of Marketing
Jul. 2008 - Oct. 2012- Developed and executed internal and external marketing programs at both the unit and corporate level, including branding and communication (web, email, social and print)
- Facilitated unit-level experience design and measurement efforts
- Supported sales, lead generation, client relations and account development priorities
- Organized and implemented design, production and distribution of sales proposals using a combination of the Adobe CS 5.5 Suite and Microsoft Office Suite
- Designed and coordinated development of automated financial bookwork system with external vendor, utilizing Microsoft SQL Server and Adobe Dreamweaver
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