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Work Background
BurstIQDirector of Marketing
Sep. 2021Denver, CO
Vitals Branding & MarketingBranding and Marketing Strategist and Owner
Aug. 2018 - Sep. 2021Littleton, COVitals Branding & Marketing gives your marketing efforts a check-up and puts you on the right path to business growth. With more than 20 years experience in and passion for marketing, I help you build innovative brands and inspired marketing that forces your customers to take notice and take action.
IBM Watson HealthCreative Strategy Lead
Jan. 2017 - Nov. 2018Greenwood Village, COOversee the creative strategy and development of campaigns and deliverables to support awareness and sales for IBM Watson Health, formerly Truven Health Analytics. Responsible for a team of creative strategists and designers who work to execute on marketing plans, working closely with content strategists to determine the best tactics to achieve marketing objectives.
Truven Health AnalyticsSenior Director, Marketing Services
Sep. 1999 - Jan. 2017Greenwood Village, COI manage our Marketing Services organization, which consists of creative services, web services, and trade show and events β a full-service, in-house agency for Truven Health Analytics, formerly the Healthcare Business of Thomson Reuters. My team is responsible for strategizing, concepting, and executing all customer-facing marketing initiatives on our web sites, at events and tradeshows, and all print and electronic campaigns.