JEGanticDirectior of Marketing
Nov. 2023 - Mar. 2024Montreal, Quebec, CanadaAs the Director of Marketing for JEGantic, I oversee the marketing strategies and initiatives for a diverse portfolio that includes a nightclub, two supper clubs, two restaurant bars, and the exciting launch of three new venues slated for 2024. My role involves crafting and executing comprehensive marketing campaigns tailored to each venue's unique identity and audience, ensuring that we not only meet but exceed our objectives in brand visibility, customer engagement, and revenue growth. I am deeply involved in digital marketing, event promotion, public relations, and social media management, creating dynamic, multi-channel strategies that resonate with our diverse clientele. My expertise in coordinating grand openings and special events, along with fostering partnerships, has been pivotal in enhancing our brand's presence and reputation in a competitive market. Leading a talented team of marketing professionals, I drive our efforts to innovate and captivate, positioning JEGantic as a leader in the hospitality industry. My role is instrumental in not just promoting our existing venues but also in ensuring the successful launch and integration of our new ventures into the market, all while aligning with our overarching brand values and business goals.