Stephanie De Peña

CMO @Simlimites

Dominican RepublicEmail Marketing ManagerInfluencer Marketing ManagerDigital Ads ManagerMarketing DirectorGrowth HackerBusiness OwnerCRM managerMarketing Analytics Manager🎥 Entertainment🏐 SportsAffiliate MarketingBlogger🎓 Student💸 MarketingCMO📝 Influencer or Blogger💼 C-level Executive

With over 9 years of experience in digital marketing and e-commerce, helping brands optimize their online presence and reach. I have a master's degree in marketing communications and multiple certifications. I am skilled in B2C e-commerce, digital content, and marketing communications, and I have a passion for creating engaging and impactful campaigns that resonate with diverse audiences. I enjoy working with talented and collaborative teams, and I am always eager to learn new tools and trends in the media industry. My goal is to deliver innovative and effective solutions that meet the needs and expectations of my clients and partners.

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Work Background

SimlimitesCMO

Apr. 2024Dominican Republic · Hybrid

.Performance & Digital Marketing freelance. Expert in paid media campaigns & ecommerce

Aug. 2018Dominican Republic

EssenceMediacomMedia Director

Jan. 2023 - Apr. 2024Dominican Republic · RemoteMedia director for Coca Cola Caribbean (Dominican Republic, Trinidad and Tobago and Jamaica).

Arajet AirlinesDigital Marketing & Ecommerce Manager

May. 2022 - Jan. 2023Dominican Republic · On-site

Centro Cuesta NacionalGerente Marketing Digital

Jun. 2020 - May. 2022Dominican Republic · On-site

CorotosMarketing Manager

Jul. 2019 - Jun. 2020Dominican Republic · HybridDesign and oversee all aspects of our marketing department including our marketing database, email, push, search and display advertising campaigns. Interviews, hires and trains Marketing staff. Responsible for defining and maintaining brand guidelines, personality and image. Plan and manage social media strategy Oversee B2B Marketing initiatives and support the sales team with marketing needs. Support product and customer service team with marketing needs, including communicating features. Collaborate with global teams and other advertising and media experts to improve marketing results. Manage brand’s participation in B2B/B2C events and company’s own client-facing events. Handle any PR-related issues and initiatives. Develop each marketing campaign from start to finish, manage budgets and relationships with external vendors. Negotiate contract with vendors (Agencies and media providers) Research new industry trends as platforms, products, pricing, services and solutions for buyers and sellers. Evaluate industry competitors

MindshareDigital leader

Jan. 2017 - Jul. 2019Dominican Republic · On-site

MindshareDigital Media Planner

Jul. 2015 - Jan. 2017Dominican Republic · On-site

AdVentures Digital AgencyDigital Media Planner

Aug. 2014 - Jul. 2015Dominican Republic · On-site

Pages BBDOMedia Planner

Mar. 2013 - Aug. 2014Dominican Republic · On-siteEncargada de la estrategia y planificación de medios de las cuentas Grupo Pepsico (especificamente Pepsi, 7up, Red Rock, Gatorade y Tropicana), Barrick Gold Dominicana, Larimar Films, Avelino Abreu (División: Volkswagen, Motul y Gomas Kumho), Banco Popular (división: Ahorros, prestamos y banca personal), Blue Mall y Grupo Rica.

MindshareJunior Media Planner

Feb. 2012 - Mar. 2013Dominican Republic · On-sitePlanificadora Jr. y soporte al equipo de medios específicamente con las cuentas: Sol Petroleum Dominicana (Shell Company Dominicana / Lubricantes), Banco del Progreso, Grupo SC Johnson (Baygon, Glade, OFF, etc.), Vima Dominicana, Farmacia Los Hidalgos e Instituto Espaillat Cabral.

MindsharePasante en medios

Sep. 2011 - Dec. 2011Dominican Republic · On-siteEncargada de dar soporte al equipo de medios con las cuentas CCN (Jumbo, Casa Cuesta y Ferreteria Cuesta), Kimberly Clark ( Kotex, Huggies, Scott, etc), United Brands (Jhonnie Walker, Buchanan's y Bailey's) Unilever (Knorr, Dove, Axe, etc). Asistencia al equipo de investigacion sobre perfiles y habitos del consumidor/target.

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