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Network Power<100 people
Roles
Geos
🇺🇸50%
United States
Work Background
Corporate Marketing Communications Manager
Code, by BradyCorporate Marketing Communications Manager
Jan. 2020Greater Salt Lake City AreaCode, a Brady business, is a wholly owned subsidiary of the 100+ year old, NYSE listed, Brady Corporation with over $1 Billion in annual sales. The Corporate Marketing Communication Manager role at Code is equivalent to a Director/VP of Marketing, or Global Creative Directors outside of Code. I play a critical role on the senior leadership in advancing efforts to be a customer-focused organization, providing solutions to our Resellers/Distributors and End-Users. I lead efforts to identify, understand, & translate the voice of our customer populations into actions that drive growth. - B2B Technology Marketing, Demand and Revenue Generation leadership - Marketing strategy of all Code brands & messaging for multi-channel marketing. - Art & Creative Direction - Ensure work is on-brand, consistent, & effective - Lead creative & technical professionals, locally & remotely - Hands-on creative & developer as needed. - Lead other senior leaders on strategy, goals, & campaigns - Balance vision & business acumen, delivering work that is both creatively impactful & strategically sound. - Manage & prioritize all requests for marketing creative to produce high-performing content while meeting deadlines. - Ensure continual improvement via A/B testing of creative work & generated content. - Optimize marketing efforts based on data-driven insights. - Oversee creative & tactical direction of all external agency partnerships. - Influence consistent use of brand assets globally, both internally & externally - Guide, teach & mentor marketing team. - Review & provide feedback that enables the team to effectively push their business thinking & creative efforts. - Continual improvement & contribute to a culture of innovation, excellence, and accountability My Marketing Department is comprised of professionals in, Graphic Design, Web Development, Demand Generation, Lead Development, Copywriters, Content Developers, Videographers, Photographers, Event Coordinators and Artists
Pro Member
Product Marketing AlliancePro Member
Jan. 2020With 100s of hours' worth of product marketing presentations, tons of templates, exclusive content, mentors and more, PMA's membership plans are "game-changing". "An hour a day of PMA content is a game-changer for me. I really feel like I am learning a lot from the member-only content, it’s worth way more than what we are paying for it." - Mathew Sedze, Product Marketing Manager at TikTok
Marketing Team Lead AND UI/UX Web Developer, Graphic Designer & Digital Marketing Specialist
Monnit CorporationMarketing Team Lead AND UI/UX Web Developer, Graphic Designer & Digital Marketing Specialist
Mar. 2018 - Jan. 2020Greater Salt Lake City Area• Partner with Executive Leadership to constantly refine and improve company positioning and approaches compared to competitors • Maintain successfully, add additional and improve existing strategies used to engage software or site users & visitors • Raised time spent on-site & average number of pages per visit, while increasing traffic significantly and decreasing bounce rate simultaneously • Lead Marketing Team in areas of; online, print, email marketing, SEO/SEM, SAAS offerings and devise new approaches with new technologies in reach of target markets and goals • Trusted Advisor and Strategic Partner to update and modernize public-facing sites • Drive continued growth in e-commerce and direct to customer sales • Deliver high quality, creative and sales converting design • Lead Market Research, financial analysis & marketing initiatives of a growing company • Lead event organization and facilitation including all pre and post logistics • Create, process and refine photography and videography used company-wide • Deliver all projects, tasks and team initiatives on time, under budget if possible and with better than expected results
UI/UX Web Developer, Graphic Designer & Digital Marketing Specialist
Monnit CorporationUI/UX Web Developer, Graphic Designer & Digital Marketing Specialist
Mar. 2018 - Mar. 2019Greater Salt Lake City Area
Evernote Consultant
EvernoteEvernote Consultant
Aug. 2017 - Jan. 2022Greater Salt Lake City AreaEvernote Certified Consultants are recognized professionals with comprehensive Evernote training. Their hands-on guidance can help you and your team work more effectively and productively. Get the help you need to make your business more productive: 1:1 diagnosis with an expert on how to increase the productivity of your team Custom-designed workflows tailored to you and your team Guidance on best practices for deploying Evernote across your company In-person or virtual training to get you up to speed quickly
Adjunct Professor
Salt Lake Community CollegeAdjunct Professor
Jul. 2017 - Jan. 2021Greater Salt Lake City AreaThe Business Management Department offers a Certificate of Completion and Associate of Applied Science degrees in Business Management, Small Business Management, and Marketing. These areas are designed to lead to employment as managers, manager-trainees, production planners and schedulers, engineering assistants, inventory control technicians, entrepreneurs, and a variety of other positions. General education and elective courses provide training in effective oral and written communication and human relation skills. BUS 1050, BUS 2200, COMM 1010, MGT 2070 and MGT 2500 are taught using group and team activities in the learning process to develop the student's interactive skills and to build human values and ethics.
Authorized Consultant
WorkshopBankAuthorized Consultant
Mar. 2017 - Dec. 2019Projects by WorkshopBank is a global online talent marketplace providing top quality consultants, coaches, facilitators and trainers. We specialise in team building, creativity, innovation, change management, conflict resolution, management development, process improvement, organizational change and transformation. When you use Projects you can expect to: 1) Only connect to seasoned consultants with a minimum 17 years experience. 2) Work directly with the consultant, making substantial savings by avoiding agency fees. 3) Benefit from a streamlined process of billing, planning, and selecting a consultant.
Adjunct Instructor
Davis Applied Technology CollegeAdjunct Instructor
Dec. 2016 - Jan. 2020Kaysville, UtahIn support of the Colleges Continuing Education and Business Training relationships, responsible for curriculum development and delivery of original content. Focus areas of “soft skills” and competency development in the workplace. Supply in classroom management and the delivery of related training curriculum and assists students in attaining the knowledge and skills needed to complete the training and succeed in the career in which they are engaged.
Executive Board Advisor
TSUGIExecutive Board Advisor
Apr. 2015 - Dec. 2018Greater Salt Lake City AreaTsugi is a Japanese word that means “What’s Next”. We believe we all have, at some point, asked ourselves “what’s next”. We help answer that question before it is asked. We help our fellow humans prepare for the future, or “what’s next”, before they even need to wonder. The long term plan for Tsugi is grand and has many moving parts. Today, however, we are starting small and focusing on what we believe is most important – People. The people at the core of Tsugi are committed to the growth and development of the “Un” and Under-Employed. Since 2000 these leaders have worked with some of the largest and most recognizable companies today. Their cumulative experience runs through: Apple, Sony, HP, Intel, Lenovo, Samsung, Cisco, Microsoft, Franklin Covey, Logitech and Panasonic, among others. Having trained over 11,000 people, in 21 states and 11 countries, their combined leadership has resulted in, 32 startups, 2,700 jobs being created and over $4.2 billion in sales. As an Executive Board Advisor, highlights include: -10+ consulting relationships with local businesses training and evaluating Leadership -Instructional Design of multiple component needs based Leadership Development -Trusted Advisor and Strategic Partner delivering "Human Centered" Leadership results -Leadership Assessment, Annual Review Strategies, 360 Feeedback, Coaching methods
Senior Manager & Manager, City Creek Center, Station Park, The Gateway, Town Square & La Cantera
AppleSenior Manager & Manager, City Creek Center, Station Park, The Gateway, Town Square & La Cantera
Oct. 2007 - Sep. 2016Senior Manager • Led 7+ Managers all with different business focus areas and direct reports • 10+ training groups for all new Leadership hires nationwide. Lead Facilitator for new manager training groups. Training held in store, lasting 2 weeks each, 80+ hours • Led 3x historical results improvement in market performance and market share • Tripled staff from less than 100 to nearly 400, from 1 location to 3, all while aligning local culture to match corporate vision • 30+ point improvement in employee engagement year over year, and as a store ranked 2nd & 1st in the world for employee engagement and satisfaction results as measured by NPP • Led a sales team of 20+ with focus on both B2B, Consumer sales and their individual contribution to the bottom line now well over $45 million annually in each location • Over 80% customer satisfaction and over 100% revenue growth year over year leading to multiple company wide awards and recognition • Used strategic planing, business analytics and forecasting skills to project quarterly results and deliverables in, Recruitment, Sales, Service, Employe Engagement and Training • Used said data to help guide in the moment feedback and performance of multiple areas while keeping the internal and external customer experience central and paramount to success Manager • Led growing and high performing teams with increasing responsibility, moving from an individual contributor to leader with over 100 direct reports in multiple locations • Recruited more than 200 individuals with high quality talent and retained that talent with engaged leadership • Created owners through solution selling and positive customer interactions • Improved store results in solutions and revenue year over year, while constantly improving the customer experience via NPS as well as the employee experience via NPP • Led market alignment through relocation to out of state location in an effort to bring full market into alignment on key initiatives and strategies
Managing Director & Senior Designer & Developer
Redpoint MediaManaging Director & Senior Designer & Developer
Aug. 2002Since 2002, under my Leadership, Redpoint Media Professionals has partnered with small business owners and large business administrators alike to achieve their business goals. For some, marketing strategies were new and foreign concepts, yet for others, their efforts simply needed guidance. These circumstances are all to common on todays business environment. Even more important is the courage that entrepreneurs must have when deciding wether to leave their success to chance or to actively pursue their target market. Through years of hands on experience, and an M.B.A. at one of the nations top programs for entrepreneurship, I have developed a skill set invaluable for negotiating the often muddy waters of modern marketing. Pairing this experience with a superior team of talented artist, Redpoint Media Professionals is a strong, agile and innovative marketing & design consultancy.

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