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Work Background
NeurotechDiretor de produtos
Jul. 2024Recife, Pernambuco, Brasil
NeurotechSuperintendente de Produtos
Jan. 2024 - Jul. 2024Recife, Pernambuco, Brasil
NeurotechHead of Digital Products
Feb. 2021 - Jan. 2024Recife, Pernambuco, BrazilUsing Big Data and Machine Learning to personalize and optimize consumer experience during every step of consumer journey. We use companies internal data and data from public sources to create artifitial intelligence models that will increase sales and conversions by offering the right product to the right customer at the right time.
BAEX Executive EducationProfessor - Empreendedorismo e Inovação - Programa de Capacitação de Empresários
Sep. 2017Recife e Região, Brasil
MobipassCPO
Jan. 2015 - Dec. 2017Recife-PE, BrazilMobipass is a countrywide pioneer startup and the first ever to provide mobile payment solutions for restaurants, bars and clubs in Brazil. Currently licensing its mobile ordering system to other service providers. • Coordinated product development, testing and release
• Planned and coordinated product strategies to improve user experience both on the mobile user side and restaurant side by improving integration with existing managing softwares (integrated with the 9 main restaurant managing systems in Brazil over a proprietary methodology for fast adding new managing systems)
• Mobile app figured in 6th position on App Store's national free apps rank
• Received funding within 6 months after product release
• Planned and coordinated major iteration to offer in-loco mobile ordering, among other functionalities. Transactions per premise increased tenfold
Aplicativos de BolsoCo-Founder and CEO - Acquired Startup in 2021
Aug. 2012 - Jan. 2021Recife-PE, BrazilEdu-tech company based on mobile and artificial inteligence/machine learning for exam preparation with more than 2 milion downloads all over Brazil. Exams are the most common way of evaluating students knowledge all over the world. Students usually need to focus their efforts on preparing themselves specifically for an exam rather than directing their focus on acquiring knowledge related to their profession or their field of study. Our company's goal is optimize time and improve the quality of study by creating innovative technologies capable of guiding students to pass in specific exams. The products we have already released are focused on brazilian's market of 9 milion people that suffer to study for national exams to run for government jobs every year. Usually, the pass rates are very low and students unprepared for the exams.
Innovation is in our core and for the past 18 months we have being improving our tech and developing proprietary Artificial Inteligence and Machine Learning algorithms to fulfill our mission on optimizing students time during exam preparation. As result, we have released the first personal assistent Coach for Brazil's government jobs exams, called Sofia. Sofia can analyse and recommend, in real time, the most fitted subjects for students according to their behaviour, current knowledge and target exam. All based on students behaviours and study patterns data from our platforms. We are focused on AI and ML for the next years in order to revolutionize the exam prep market in Brazil once again.
Artics MobileCo-Founder and CEO - Acquired in 2021
Aug. 2012 - Mar. 2018Recife-PE, BrazilJavascript based Mobile and Web development company. Created many products for third party companies and entrepreneurs. Experienced with plenty technologies such as Artificial Inteligence and Machine Learning, Javascript, Node.js, Titanium, Docker, MySql, PHP and others. • Conducted the management of the entire company (finance, people management, product management and marketing/sales)
• Acted as a software developer for the first 3 years of the company during the mature phase.
• Company products scaled and generated a Spin Off company, the Aplicativos de Bolso, which apps reached more than 2 milion downloads all over Brasil so far.
• Bootstraped all the way to maturity.
• Planned and conducted sales of our services for many corporate and individual clients.
• The Artics was merged with the other partners' company called Aplicativos de Bolso in 2018.
PADS ConsultingTech, Inovation and Digital Marketing Consultant
Jan. 2012Recife, Pernambuco, BrazilConsultoria com foco em Inovação, Empreendedorismo, Marketing Digital e criação de Produtos Digitais. 10 anos de experiência construindo produtos digitais voltados para consumidores (B2C) e empresas (B2B).
Vasta experiência com gestão de times, gestão estratégicas, gestão de produtos digitais e marketing digital.
FRT Tecnologia EletrônicaEstagiário
Sep. 2011 - Aug. 2012Desenvolvimento, documentação e manutenção de softwares para sistemas embarcados.
Utilizando as plataformas ARM, PIC e 8051. Produtos voltados ao segmento de transportes públicos, em geral, para ônibus.
Centro Integrado de Tecnologia da InformaçãoInstrutor de Curso de C e C++
Jul. 2010 - Jul. 2010Recife Area, BrazilMinistrar curso de 40 horas sobre as linguagens de programação C e C++ além de preparar material de avaliação e de acompanhamento para as aulas.
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