Megan Shover

VP Marketing and Human Resources @Canopy Credit Union

Marketing Director💸 Marketing💼 C-level Executive🗿 HRHead HunterHR DirectorCAOHR Business PartnerCommunity ManagerBrand Marketing ManagerCommunications Manager

Megan Shover is a highly accomplished professional most recently serving as the Vice President of Marketing and Human Resources in the credit union space. She brings a wealth of expertise in strategic planning, workforce management, and branding. In her last role, she was responsible for overseeing all marketing initiatives and human resources functions, including talent acquisition, performance management, and employee engagement. Megan is recognized for her strong leadership skills and ability to drive successful marketing campaigns. Her passion for people development and her strategic mindset have made her a key part of her organization's success. Previously, Megan held various leadership positions within the HR, Talent Acquisition and Business Development space. Megan is an expert networker and really enjoys connecting with professionals with diverse backgrounds and experiences. She is for her ability to break down complex problems by asking the right questions. She is resourceful and sought out for her strategic mindset and ability to implement strategic solutions. She holds a BA in Sociology and a MBA with an executive leadership concentration. Megan is an inspiring leader who is committed to fostering a positive and productive work environment.

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Work Background

Canopy Credit UnionVice President of Culture and Marketing

Jun. 2018 - Jan. 2024Spokane, Washington, United StatesLed a high-performing team of seven HR, Culture, Marketing, and Community Development professionals, resulting in local, regional and national award recognition including: • CU Journal's Best Credit Unions to Work for - 2020, 2021, 2022, 2023. • 2023 - Top 10 Most Innovative Companies in the Inland Northwest • 2023 GoWest CU Association's Employee Experience of the Year • 2023 NAFCU CEO of the Year • CUNA DesJardins Adult Financial Education Program • Best of the Inland Northwest for credit unions (multiple years) These efforts significantly strengthened Canopy's brand and expanded its reach. • Fostered a unified and forward-thinking organization that consistently outperforms industry benchmarks by aligning marketing strategy, culture enhancement, and talent development initiatives with the credit union's long-term vision, resulting in sustained competitive advantage and market leadership. • Canopy's assets from $160m to $250m during my time in this role, expanded membership an average of 3% per year, and opened three new or remodeled branch locations in Spokane County, driving significant business growth and community impact. • Drove an average annual loan growth rate of 15.92% by promoting innovative loan products, inclusive underwriting practices and free personalized financial coaching for everyone in our community. • Achieved a 30% increase in community engagement and a 25% rise in member satisfaction through re-branding and community partnership redefinition, enhancing Canopy's reputation as a community-focused financial institution as a certified CDFI (Community Development Financial Institution) by the US Dept of Treasury.

Canopy Credit UnionHuman Resources Director

Apr. 2014 - Jun. 2018Spokane, WAServe as a strategic business partner and leader within the organization by overseeing the HR department and collaborating with credit union leadership to sustain high employee satisfaction scores and as a result, created a great place for our members to conduct their financial business. • Worked closely with the management team on strategic planning and organizational initiatives. Administered all aspects of HR policies, functions and compliance with regulatory agencies. Responsible for employee relations, recruiting, compensation (using BalancedComp), benefits and 401k administration, payroll (using Paylocity and Sage Abra) and providing guidance and support in identifying, evaluating and solving problems as they arise. • Provided HR Consulting and Executive Recruitment services for four local credit unions. Managed Talent Acquisition at all levels including three CEO positions, employee relations consulting and benefit administration.

VivintHuman Resources Business Partner

Jun. 2013 - Apr. 2014Liberty Lake, WA• Efficiently partnered with Talent Acquisition Manager to recruit, hire, and onboard 120 employees in less than four months, driving the smooth and successful launch of the high growth start-up in this new location. • Provided strategic support to management and implemented an HR program supporting business needs to include: employee relations, mentoring and coaching, recruitment, onboarding, retention, compensation, sales commission structures, succession planning, performance management, supervisor training, discipline, investigations, terminations, exit interviews, company events, employee perks and implementing and improving HR practices for consistency and efficiency

Provisional Recruiting and StaffingRecruiting Manager/Office Administrator

Jan. 2001 - Jun. 2013• Placed hundreds of talented individuals each year with quality employers in accounting/finance, administrative, customer support, sales, IT, and legal fields, resulting in increased productivity and efficiency for client businesses. Placements included high-volume temporary placements, temp-to-perm and direct hire placements. • Advised clients on HR practices and policies, strategic planning for staffing and other business needs, leading to improved employee retention and satisfaction. • Managed internal operations, staffing needs, team building, and vendor relationships, resulting in a cohesive and efficient work environment and many successful business partnerships.

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