Mirum AgencySenior Service Designer & Experience Architect
Oct. 2017 - Jan. 2021Helsinki, Southern Finland, FinlandI was responsible to envision, shape, design and communicate product & service concepts for our customers. Special focus was put on designing and delivering sustainable digital touch point experiences that really matters for businesses. The other part of my job was to inspire and encourage people around me to utilise proven service design methods & tools, and create the work culture focused on design & experience initiatives which eventually turn into business opportunities, great concepts and designs. My areas on expertise: - Customer experience strategy, architecture, concept & design (CX strategy, journeys definition, touch points ideation, personas development, customer feedback loop design, KPI's investigations & design) - User experience strategy, architecture, concept & design (Digital transformation strategy, UX journeys, information architecture definition, navigations design, UI modules & elements design, taxonomies) - Employee experience strategy, architecture & design (EX strategy, Intranet design, physical & digital office design, EX KPI's definition) - Digital Marketing & growth - digital touch points strategy, concept, architecture & design (Analytics interpretation, Growth strategies, Lead management strategies - generation, nurturing and scoring elements design)