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Work Background
DataPulse AI SAProduct Manager and Customer Experience Consultant for AHI (Advanced Health Intelligence)
Jul. 2025Perth, WAThe DataPulse AI team is contracted to help AHI rebuild and redesign their technology, product and customer experience. Our rebuilt application includes greater functionality, usability and the ability to easily manage, scan, and report on multiple profiles allowing users to effortlessly manage multiple profiles.
DataPulse AI SAStrategic Business Architecture Consultant for Abacus Insurance
Oct. 2024 - May. 2025City of Cape TownThe DataPulse AI team was contracted to assist in co-creating a modular fintech architecture for Abacus Insurance. Our team's delivery included a new AI claims agent and custom rules engine capabilities. The proof of concept delivered is a AI claims agent speaks five South African languages and manages claims via a web chat. The AI claims agent integrates to Google CCAI platform, SalesForce, and a custom made rules engine. When a user submits a claim via the AI claims agent, the rules engine ensures regulatory needs are met and allows for the creation of tickets in SalesForce. All tickets include the full original, transcribed, and translated conversations between the AI claims agent and users. Tickets in SalesForce are created at each key point in the claims journey allowing for claims tracking and human oversight.
DataPulse AI SACo-Founder & Director
Aug. 2024GlobalCo-founded an innovative technology firm that operationalizes a "human-first" philosophy, delivering bespoke, full-stack machine learning and software applications through proprietary AI platforms. Lead the strategic direction of the company, translating complex client needs into tangible AI-driven solutions that bridge the gap between business objectives and user experience. Acting Product Manager for the development of DataPulse AI Products.
ASP Sales and Services (PTY) LTDRecovery Analyst for Precium
May. 2024 - Sep. 2024City of Cape TownAs an independent product management consultant, under the role of Recovery Analyst, I was responsible for refinement of Precium's payment recovery chat service and product. Ultimately, the project was cancelled to focus on Precium's core products and strategy.
ASP Sales and Services (PTY) LTDStrategic Business Architect for Sens
Apr. 2024 - Aug. 2024City of Cape TownCreated the technical and requirements documentation, architectures, and advised on the products for Sens.
ASP Sales and Services (PTY) LTDProject Architect for Metropolitan
Jan. 2024 - Mar. 2024City of Cape TownContinued working with Metropolitan as an independent Project Architect to assist in the product launch of a new market access capability that supports distribution staff.
ASP Sales and Services (PTY) LTDInsights and Customer Experience Consultant for Pronto Pasta
Nov. 2022 - Jun. 2025GlobalA long-term partnership to deliver Insights and Customer Experience services across business capabilities including Business Strategy, Market Access, and Packaging and Design which has led to continuous growth attracting potential buyers.
ASP Sales and Services (PTY) LTDProduct Manager and Customer Experience Lead for Sure Digital
Nov. 2022 - Sep. 2024GlobalProduct Manager of the chat-based products for Financial Advisors which included: onboarding of new clients, Financial Needs Analysis, financial product recommendations, financial advisory client book migrations, individual client migrations, and FICA disclaimers. The chat-based products also ensured FICA disclaimers and financial needs analysis of a client are updated. Chat products reduced the manual work required by financial advisors so the financial advisors and administrators. Moved 80% of a clients book in four months. Reduced the time to onboard a client - included financial needs analysis and FICA disclaimers - to a 5-minute conversation. All products included full records, transcriptions, and other documents for regulatory needs.
ASP Sales and Services (PTY) LTDProduct and Customer Experience Lead for Sure Digital
Nov. 2022 - Sep. 2024GlobalProduct Manager of the chat-based products for Financial Advisors which included: onboarding of new clients, Financial Needs Analysis, financial product recommendations, financial advisory client book migrations, individual client migrations, and FICA disclaimers. The chat-based products also ensured FICA disclaimers and financial needs analysis of a client are updated. Chat products reduced the manual work required by financial advisors so the financial advisors and administrators. Moved 80% of a clients book in four months. Reduced the time to onboard a client - included financial needs analysis and FICA disclaimers - to a 5-minute conversation. All products included full records, transcriptions, and other documents for regulatory needs.
MetropolitanStrategic Business Architect
Feb. 2022 - Dec. 2023Cape TownAs a member of the strategy and middle management team for the Metropolitan GetUp digital insurance unit, translated high-level business objectives into actionable business, systems, and people architectures. Product Manager for a rapid prototyping team that launched innovative, human-centered business processes, delivering a total Return on Investment (ROI) of R39.4 million APE (Annual Premium Equivalent). Leveraged the previously implemented pipeline of three machine learning models in my previous role and prototyping tools to accelerate data-driven decision-making and design, directly contributing to the ROI achieved.
MetropolitanProduct Owner & Strategic Business Architect
Feb. 2022 - Dec. 2023Cape TownAs a member of the strategy and middle management team for the Metropolitan GetUp digital insurance unit, translated high-level business objectives into actionable business, systems, and people architectures. Product Manager for a rapid prototyping team that launched innovative, human-centered business processes, delivering a total Return on Investment (ROI) of R39.4 million APE (Annual Premium Equivalent). Leveraged the previously implemented pipeline of three machine learning models in my previous role and prototyping tools to accelerate data-driven decision-making and design, directly contributing to the ROI achieved.
MetropolitanProduct Owner
Jul. 2019 - Apr. 2022Western Cape, South AfricaOwned the end-to-end product lifecycle for core digital and business intelligence capabilities for the Metropolitan GetUp digital insurance business unit. Architected and launched the digital market access capability and a digital market access Facebook strategy that successfully targeted 3.5 million users and converted 58% of the most valuable client segment within two years. Architected and launched the customer retention capability, informed by behavioral insights, that increased premium collections by 7% in its prototype phase. Designed and launched the business intelligence and dashboarding across the Metropolitan GetUp business giving executives and managers full visibility to manage the business. Implemented the first AI by conceptualizing, designing, and launching three distinct machine learning models to embed predictive intelligence into digital marketing and retention systems.
MetropolitanSenior Researcher
Oct. 2017 - Jul. 2019Western Cape, South AfricaApplied an anthropological and ethnographic research framework to solve core business challenges, leading qualitative studies into consumer financial behavior, retirement planning, and digital UX. Delivered the foundational human-centric insights that directly informed subsequent product strategy, business architecture, and technology development. Conceptualized and supervised the development of a predictive machine learning model for policyholder survivability, marking the initial fusion of social science methodology with AI-driven business solutions at the company.
Focused Trading (Pty) LtdCo-Founder & Director
Oct. 2015 - Feb. 2017Johannesburg Area, South AfricaCo-founded and drove the corporate strategy for an education company serving financial service professionals, achieving a 70% net profit margin by 2016. Directed all aspects of business growth, from curriculum design to strategic partnerships, demonstrating a strong capability for building and scaling a profitable venture from the ground up.
Quants PortalCo-Founder
Mar. 2015 - Jan. 2018www.quantsportal.comQuantsPortal.com and The Open Source Hedge Fund Project was a community-driven project aiming to create the best quant trading systems and operational structures for hedge funds. Ranked top ten best quant site on Quantocracy 2015.
Purple GroupAssistant Brand Manager
Jan. 2015 - Sep. 2015The Offices of Hyde Park Strouthos Place, Hyde Park.Assistant Brand Manager to GT247.com, GT Private Broking, Emperor Asset Management, EasyEquities brand managers, and the Purple Group marketing executive.
AMV Beauty Group Pty Ltd.Photographer
Mar. 2014 - Oct. 2014Athens, GreeceAMV Beauty Group Pty Ltd. represents several international companies in Athens, Greece, and provides products within the beauty industry, focused in hair and fragrance. Responsibilities: • Photographing and filming of Corporate Events for Advertising • Headshots and Portraits: published in ESTETICA Hellas
University of MelbourneResearch Assistant
Mar. 2013 - May. 2013South Africa
UNISAE-Tutor (Blended learning tutor)
Feb. 2013 - Dec. 2022South AfricaE-tutor for Anthropology NQF Level 5 module. Responsibilities included tutoring a group of approximately 200 students through a web-based teaching platform (blended learning).
University of PretoriaTutor
Feb. 2013 - Jul. 2013South AfricaHAS 110, a subject at the University of Pretoria, is geared to teach the social impacts of engineering on society. Responsibilities: • Student consultations
• Marking of examination papers and assignments
Tutanag EducationManagement Consultant
Feb. 2012 - Jul. 2013South AfricaA start-up company comprised of students to gain corporate experience and industry exposure. Responsibilities:
• Editor for Newsletter
• Strategy: Student coordination, marketing and idea generation
• Culture creation
Scottish Clothing CompanyRetail Sales Assistant
Mar. 2010 - Oct. 2011
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