Adina Constantinescu

Head of Campaign Management @Majoritas

Business Development Manager💸 Marketing👍 Sales & BizDevCommunications ManagerAccount Manager

As the Head of Campaign Management at Majoritas, I have spearheaded a wide array of political and advocacy campaigns across the globe, while concurrently leading our team of Digital Campaign Managers. My tenure is marked by a strong track record of formulating and executing strategic campaign plans, adeptly managing cross-functional teams, and consistently achieving positive outcomes for our diverse clientele. I have been instrumental in both broadening our client base and enhancing our campaign methodologies through the integration of data-driven insights. My leadership efforts have significantly bolstered Majoritas' standing as a premier provider of sophisticated campaign management solutions. As a Chartered Manager with a CMI Level 6 qualification, I bring a high level of organizational prowess and efficiency, especially in fast-paced settings. I excel in multitasking and prioritizing tasks effectively, allowing me to meet objectives with creativity and enthusiasm. These skills, combined with my extensive experience in campaign management, underscore my capability to lead and innovate under pressure, ensuring both growth and success in dynamic environments.

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Network Power<100 people

Roles

💸100%

Marketing

🧨100%

Consulting

👍66%

Sales & BizDev

Geos

🇷🇴66%

Romania

Work Background

MajoritasHead of Campaign Management

Sep. 2017Bucharest, RomaniaAs Head of the Campaign Management department, I played a pivotal role in crafting the department's structure, responsibilities, and functions, meticulously tailoring them to seamlessly harmonize with the company's operational framework and the unique requirements of our political party and candidate clients. This undertaking entailed the formulation of an initial blueprint for delineating the department's mandate and duties, a blueprint that was artfully attuned to the overarching objectives and aspirations of our political stakeholders. Throughout the process, I leveraged my extensive knowledge of the company's operations and my understanding of the clients it served to develop a comprehensive design that met the needs of all stakeholders involved. By doing so, I helped establish a strong foundation for the department's ongoing success and ensured that it was positioned to deliver exceptional results to clients. Overall, my efforts helped to ensure that the team was well-aligned with the company's overall mission and goals, and that each team member was effectively leveraging their skills and expertise to contribute to the success of the organization.

MajoritasCampaign Director

Sep. 2017Bucharest, RomaniaIn my role as a Campaign Director, I oversaw all aspects of electoral campaigns, from designing campaign structures and managing budgets to conducting research and drafting campaign plans. I was responsible for client onboarding, team management, and task tracking, and ensured that all objectives were met within specified timelines. To facilitate effective communication between all parties, I maintained direct contact with clients and organized debriefs with internal and external teams. Through my efforts, I contributed to the successful implementation of electoral campaigns and fostered strong relationships with clients and team members.

MajoritasDigital Communications Consultant

Oct. 2016 - Sep. 2017Bucharest, Romania

MCCANNPRAccount Executive

Apr. 2014 - Sep. 2014Bucharest, RomaniaAs an account manager, I managed daily account activities and collaborated with an account team to develop client proposals and implement PR activities. I drafted press materials such as press releases, media alerts, and Q&A documents, as well as editorial pieces and content. In addition, I built and managed databases of media, bloggers, and influencers, and cultivated relationships with journalists. I monitored and collected press coverage for clients and the agency, and organized it into a client-facing report on a weekly basis. I also engaged in social media planning, content development, and performance measurement. To keep track of progress, I created and managed weekly status reports, monthly PR activity reports, and press coverage reports. Overall, my efforts helped to ensure effective communication with clients, successful implementation of PR activities, and a strong media presence for clients.

Regional Centre for Excellence in Civil AviationMarketing Manager

Mar. 2012 - Apr. 2014Bucharest, RomaniaSuccessfully developed the content and graphic layout brief for the company’s website and presentation materials. Built diplomatic relations with 15+ Embassies present in Bucharest and promoted the company’s services through individual meetings with Ambassadors and First Secretaries. Laid the foundations of future contracts by setting up communication hubs with over 100+ countries in Europe, Africa and Asia. Successfully managed the administrative framework for the first two civil aviation twinning projects worth over 2 million Euros won by Romania (Turkey and Albania). Member of the editorial, management and implementation team for the European Social Fund Operational Programme Human Resources Development co-financed projects. Maintained a weekly 10+ percent growth of the online community by constantly reviewing insights and content updating.

Antel TravelMarketing and Communications Assistant

Jun. 2009 - Oct. 2009Thessaloniki, GreeceAs Marketing and Communications Assistant, I was responsible for devising effective communication strategies that targeted the Romanian market, resulting in a 30% growth in the company's client database. Through my efforts, I was able to identify and capitalize on opportunities to expand the company's reach in the local market, helping to build strong relationships with clients and partners.

GfKMarketing Assistant

Oct. 2007 - Oct. 2008Timisoara, RomaniaAs a Marketing Assistant, my main responsibilities included conducting market research for a specific group of products and being part of the organizing team for various seminars and workshops.

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