Queima DiáriaProduct Designer
Sep. 2021RemoteAs a Product Designer at Queima Labs, I play a crucial role in the evolution and enhancement of the user experience on our leading fitness platform in Latin America. My journey here began as a UI Specialist, focusing on the visual aspects of our products. Over time, I have taken on an expanded role and am in the process of transitioning to a comprehensive Product Designer role, addressing all facets of product design. Key Responsibilities: UI Mastery: I started my journey as a UI specialist, applying design principles to create engaging and functional interfaces. I collaborated in establishing visually consistent designs across the Queima Diária platform. Transition to PD: Currently, I am strategically transitioning into a full-fledged Product Designer role. I have taken on the responsibility of conducting discovery research to deeply understand user needs. Data Analysis: I use tools like Clarity and Hotjar to analyze usage data, identify user behavior patterns, and make informed decisions based on quantitative and qualitative insights.
Advanced Prototyping: I create prototypes of varying complexity, from initial sketches to high-fidelity interactive prototypes, to visualize and iterate on design ideas. Effective Communication: I maintain close communication with technology and marketing teams to ensure our designs are executed accurately and aligned with our business objectives. My goal is to continue driving excellence in product design, contributing to Queima Diária's mission of promoting a healthy lifestyle through high-quality digital experiences.