Juan Santa Cruz - Product / Project Manager,

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Work Background

Celerity IS, Inc.Senior Adobe Project Manager/Consultant

Sep. 2022 - Apr. 2024Boston, Massachusetts, United States · Remote• Manage the implementation teams in the different phases of the project: assessment, requirements, design, construction, testing, reporting/monitoring, training and Go-Live. • Assist in pre-sales opportunities to provide high-level views of Adobe products and their capabilities and help explain how those can be successfully implemented. • Lead requirements gathering workshops, present solution overviews and provide analysis of the benefits of Adobe Experience Cloud solutions features. • Advise customers on where additional automation and integration can be established between Adobe platforms and customers' operating systems and databases. • Manage the development of relevant documentation, including functional and technical requirements and specifications.

MetLife ChileAdobe Campaign Developer and Salesforce Administrator

Mar. 2019 - Sep. 2022Chile · Hybrid• Collaborated with internal IT and business teams, acting as a subject matter expert for Adobe Campaign and Salesforce, overseeing development, implementation, testing and optimisation to meet strategic business objectives. • Managed the collaboration between Business teams with the technical teams, translating requirements and ensuring consistency with internal customer expectations. • Demonstrated a remarkable self-learning ability to master Adobe Campaign and Salesforce functionality, which allowed us to internalize developments and save the company hundreds of thousands of dollars, strengthening operational efficiency and eliminating dependency on external vendors. • Led cross-functional teams in the development and execution of over 250 campaigns and workflows, which helped reduce customer churn and increase customer retention rates by over 100%.

MetLife ChileIT Project Manager

Aug. 2018 - Mar. 2019Santiago, Región Metropolitana de Santiago, Chile• Coordinated cross-functional team meetings to manage the implementation of the Salesforce and Adobe Campaign platforms that supported the engagement, retention, and loyalty programs. • Managed automation of manual business processes, developed over 30 campaigns in a month, enhancing functionality and usability of Adobe Campaign and Salesforce platforms.

CitiIT Project Manager

May. 2017 - Aug. 2018Santiago Province, Chile• Manage IT projects that support the strategy of the Finance team for efficient legal and regulatory compliance, defining roadmaps, gathering customer requirements, and coordinating team activities to meet deadlines. • Rescued a project three months behind schedule by assuming control and internalizing project management, ultimately saving over 1,000 man-hours previously outsourced.

GCS International, LTDInternational Projects Manager

Jun. 2014 - Sep. 2016Dominican Republic• Managed customized technology projects for clients, from the requirements gathering and design stages, through to the implementation and post implementation phases. • Successfully handled relationships with the company's international and domestic customers, being their first point of contact for support and feature requests. • Supervised suppliers from Dominican Republic, United States and India, ensuring that they maintained quality and punctuality in their deliverables. • Managed changes, risks, schedule, resources and documentation during the life cycle of assigned projects. • Successfully project managed the design, development and implementation of the electronic voucher platform for CARE International's Kore Lavi project. This project benefited more than 30,000 households of extremely poor families in Haiti. • Successfully managed the transfer and redesign of the mobile banking platform *960 of the Banco de Reservas of the Dominican Republic.

OrangeRelease Manager

Jan. 2012 - Jun. 2014Dominican Republic• Managed the implementation activities of the Software development, migration and maintenance projects of the IT and Network departments of the company. • Managed the company's monthly Release Calendar, deciding the dates and content of the Releases based on the complexity, compatibility and percentage of progress of each of the projects, in order to avoid incidents and service interruptions and ensure business continuity. • Managed large multidisciplinary teams within the organization, to implement new products, platforms or services in Production on time, maintaining quality and performance objectives. • Identified and assessed the risks of the projects that were part of each Release and developed various plans to mitigate the impact of the risks identified for each project, and of the Release risks as a whole. • Led the creation of the Release Management department in the company, creating all the processes and documentation and optimizing the process of putting the company's projects into production. • Decreased the incidents caused by changes by 98%, increasing customer satisfaction.

OrangeCRM System Administrator

May. 2008 - Jan. 2012Dominican Republic• Managed the Software applications, webservices and databases used by the Customer Service Department to maintain high availability of these. • Prevented or detected possible failures or defects in the CRM applications, analyzed them and found the root cause to escalate them to the developers and implement the solution in Production. • Collaborated with the end users of the applications and with the Development Department to provide support in the implementation of new projects and initiatives. • I was recognized in 2010 for my work and contributions to enable the stabilization of the company's Number Portability platforms.