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Work Background
Senior Editor
Connecteam Senior Editor
Feb. 2022Tel Aviv-Yafo, Tel Aviv District, Israel
Senior Editor
Natural IntelligenceSenior Editor
May. 2021 - Jan. 2022- In charge of creation of class-leading editorial content across 70+ verticals to assist customers in their buying journey. - Development of editorial strategy and content calendar to achieve the company's ambitious organic growth goals. - Acquisition, training, and management of freelance editorial talent to ensure high content quality and adherence to editorial standards.
Senior Editor of International Highlife
Highlife Media Consulting LLCSenior Editor of International Highlife
Nov. 2019 - Jun. 2020- Produced viral content that reached millions of users across social media and web. - Managed the day-to-day production and publication of content for International Highlife, one of the cannabis community's premier publications. - Managed an international team of brilliant contributors and in-house writers to create content that the recreational cannabis community deeply cares about. - Developed content standards for complete site-overhaul in partnership with project managers and other stakeholders.
Senior Editor / Marcom Manager
The Cannigma Senior Editor / Marcom Manager
Sep. 2019 - Feb. 2021- Lead and oversaw the creation of all marketing-related content from landing pages and email blasts to video scripts. - Spearheaded the implementation of an affiliate marketing strategy as an additional revenue stream in line with the high ethical and editorial standards set out by the company. - Partnered with sales team in the creation of client-facing marketing materials such as case studies, brochures, and conference booth designs.
Editor
Finance MagnatesEditor
Mar. 2018 - Jun. 2020- Worked directly with the Director of Content and Editor in Chief to ensure strict adherence to the editorial guidelines of all content published across the company. - Guided and instructed team of freelance writers in content best practices, correct implementation of editorial guidelines and journalistic standards. - Signed off on all content as last set of eyes to approve content before publication.
Editor In Chief
Goodnet | Gateway to Doing GoodEditor In Chief
Feb. 2018 - Sep. 2019Tel Aviv Area, Israel
Editor
Goodnet | Gateway to Doing GoodEditor
Jun. 2016 - Feb. 2018Tel Aviv Area, Israel
Breaking News Editor
i24newsBreaking News Editor
Jul. 2013 - Apr. 2017Editing and writing articles for international news outlet. Transcription of interviews. Recording voice­overs for TV pieces. Social Media management
Owner
Ruhm Content ServicesOwner
Jan. 2013 - Dec. 2022I lead a boutique translation agency providing professional translations and localizations of websites, apps, documents of any kind, movie scripts, movie subtitles, news items, and opinion pieces in the trilingual pairing English-German-Hebrew.
Press Officer at New Media Desk of IDF Spokesperson's Unit
Israel Defense ForcesPress Officer at New Media Desk of IDF Spokesperson's Unit
Dec. 2011 - Oct. 2012Creating content for the IDF's online platforms. Responding to inquiries from international bloggers and civilians. Reporting on current events in the IDF. Notable projects include: -IDF Ranks - Interactive game implemented into the IDF's social media platforms http://www.idfblog.com/idf-ranks-game/ -The Truth About Hamas - Infopage on Hamas ideology, propaganda and terrorism http://www.idfblog.com/hamas/ -In Memoriam - Project on the IDF Blog to honor Israel's fallen heroes http://www.idfblog.com/in-memoriam/#

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