Tarah Baird

Graphic Designer @Equiwest

Presentation DesignerIllustratorBrand DesignerGraphic DesignerProduct DesignerUX/UI Designer🐦 Design

My name is Tarah Baird and I am a multidisciplinary designer and illustrator. I grew up in California and graduated from Utah State University with a Bachelor of Fine Arts degree in graphic design. I like my art and designs to be aesthetically provoking while at the same time being complex and charged with meaning. As an artist and graphic designer I hope to communicate relevant and exciting messages effectively through dynamic, intelligent, and bold designs. In the future I hope to work in an environment that pushes me creatively and conceptually as a designer and hones my abilities to think of fresh, distinctive ideas. I feel confident that with my knowledge and experience, I have the ability to manage projects from conception through production to final delivery while maintaining brand identity. I am adept at multitasking within high-pressure, deadline-driven creative environments with thorough understanding of layout, photography and typography. I have extensive knowledge of the Adobe Suite: Adobe Illustrator, Photoshop, Indesign, Lightroom, and After Effects. I practice radical collaboration with my team and coworkers to analyze and execute client requests through effective communication, empathy, and interpersonal skills.

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Work Background

Equiwest MarketingLead Graphic Designer & Social Media Manager

Aug. 2023Salt Lake City, Utah, United StatesLead designer and social media manager for the creative development and execution of marketing materials such as graphic design, brand identity, product development, marketing materials, social media, digital ads, packaging, emails, photography, apparel, signage, social media, and web design for of 4 different businesses within the Equiwest Group brand: Garage Grill, Toscano, Salt Flats Brewery, and Salt Flats Spirits.

Freelance Graphic DesignerGraphic Designer

Jan. 2015Greater Salt Lake City AreaGraphic design, marketing materials, logo designs, branding, ads, packaging, and web design for multiple brands/companies.

FNX FitLead Graphic Designer, Art Director

Jan. 2019 - Jan. 2024Greater Salt Lake City AreaGraphic design, photography, product development, marketing materials, catalogs, digital ads, packaging, emails, apparel, signage, social media, and web design.

BWP CommunicationsGraphic Designer

Sep. 2018 - Jan. 2019Greater Salt Lake City AreaOn-site freelance graphic design, marketing materials, logo designs, branding, ads, and web design for multiple clients of BWP Communications Creative Agency

Epic MarketingGraphic Designer

Jun. 2018 - Sep. 2018Draper, UtahGraphic design, photography, marketing materials such as digital billboards, logo designs, branding, ads, packaging, and web design for multiple clients of Epic Marketing

Kimberbell DesignsGraphic Designer

Sep. 2016 - Jun. 2018Logan, UtahGraphic design, photography, product development, marketing materials (such as the company catalog, business cards, ads, packaging), and web design

Odarah BeautyGraphic Designer

Feb. 2016 - Jul. 2016Logan UtahBrand identity, logo design, photography, and web design for Odarah Beauty and Boutique

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