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Work Background
Eastern Marketing Corp.Vice President of Sales
Dec. 2019 - Dec. 2023East Hanover, New Jersey, United States · RemoteOversaw all sales related activities for multiple brands including budgeting and goal setting, ongoing account management, strategic partnerships, buying groups, merchandising, training and product launches resulting in a increase in average daily sales volume by over 200%. Provided CEO and brand partners with weekly, monthly, semi-annual and annual summaries with detailed information on sales, programs, policies and procedures. Managed company-wide budget planning; annual, monthly and daily budget reconciliation, pricing and policy development at the company wide, district and dealer level with specific dealer investment plans, revenue goals, Key Partner Programs and unit sales planning. Developed, implemented and trained sales team on ZoHo customer relationship management (CRM) tool. Managed platform and utilize data for territory performance reviews, realignments and sales team rationalization. Developed and manage training materials for both internal and external customers. Developed and conducted annual personnel performance reviews for sales team. Conducted routine monthly district performance reviews with sales team. Developed and managed dealer and partner agreements, including the implementation and ongoing management of Universal Minimum Retail Pricing (UMRP) policies and policing thereof.
Concise Home ImprovementsProprietor
Jan. 2019 - Dec. 2019Ewing, NJ
MieleDirector of Sales Operations
Oct. 2010 - May. 2018United StatesProvided detailed daily, monthly and annual reports to senior management team with extensive information on programs, policies and procedures. Developed and implemented Business Intelligence division. Developed and implemented Salesforce customer relationship management (CRM) tool for sales team of 150+ users. Managed platform for 6 years and utilized data for territory performance, realignments and sales team rationalization. Developed and implemented geospatial analysis tool (ESRI Business Analyst) to enhance executive level management understanding of end consumers, local markets and opportunities, potential national and local marketing strategies, retail location opportunities and other insights derived from data mining. Managed company wide budgetary planning; annual, monthly and daily budget reconciliation, pricing development and policy development at the company wide, regional, territory and dealer level
MieleDirector Of Product Development
Sep. 1999 - Oct. 2010United StatesCreated short-, medium- and long-term strategic product development plans with specific focus on the adaptation of new and emerging technologies. Developed strategic marketing and multimillion-dollar investment plans for new product development projects Products developed during this period have generated over $1,000,000,000 in revenue since introduction.
MieleBrand Manager
Sep. 1995 - Sep. 1999United StatesManaged life cycle phases of dishwasher and floor care product lines from prototype testing through market launch, retirement and replacement. Conceived, created and produced marketing communications, public relation releases, trade show and exhibit materials, point of purchase materials and other relevant collateral materials
MieleSales And Marketing Associate
Oct. 1993 - Sep. 1995United StatesDeveloped product campaigns and all related collateral materials, competitive comparisons and industry analysis. Managed point of purchase materials and inventory systems. Developed nationwide sales and training programs with local market implementation responsibilities.
Miele GBMarketing Associate
Jun. 1993 - Oct. 1993Oversea rotation of Miele Management Development Program. Created campaign materials specifically related to the 30th anniversary product launch in the United Kingdom.
MieleMarketing Assistant
Sep. 1990 - Jun. 1993United StatesInitial placement of Miele Management Development Program which involved 3 month intradepartmental rotation. Entry level position utilizing desktop publishing computer skills to develop newsletters, PR releases and other marketing materials. Managed trade shows, showroom build-outs and exhibit materials.
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