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Work Background
Zaga LabsVP Delivery
Jun. 2021RemoteLead the strategic direction and operational execution of the Delivery department, ensuring excellence in the delivery of products and services. Successfully lead and supervised the delivery of multi-million dollar projects for US based clients. Designed and executed a new line of tech consulting services for the company creating a new revenue stream and diversified the company offering within the first quarter of implementation. Play a key role in onboarding new clients, seamlessly transitioning them from former vendors to custom teams assembled specifically for them. Involved in the sales process, I help shape service offerings and solutions that meet our clients’ unique needs. Have developed dozens of custom proposals for customers of all sorts, from startups to Fortune 500 companies (Johnson & Johnson, Sketchers, GAP). Successfully onboarded and helped assemble multiple 20+ people teams in Latin America, for US based clients. My leadership extends across cross-functional teams (local, hybrid and remote), driving initiatives for innovation and efficiency that align with business objectives. I have successfully implemented OKR's and KPI's to ensure delivery and performance amongst the organization. My focus is on delivering value, achieving timelines, surpassing expectations, and upholding our commitment to quality in every project we undertake.
Zaga LabsDirector Product and Strategy
Jun. 2019 - Jun. 2021Bogotá D.C., ColombiaLed collaborative efforts with our CEO and Sales team to craft multi-million dollar customer proposals and development strategies. Drove successful engagements with clients spanning diverse industries and sizes, including Johnson's Vision, Kitchen United, Puppy Spot, TodayTix Group, amongst others, accomplishing 30%+ year over year company growth. Helped grow and manage the company's engineering headcount by over 100% over the course of 3 years. I led strategic initiatives to optimize digital product applications, deeply understanding client needs and customer behaviors to design effective customer lifecycle experiences. Through direct engagement with remote teams in Latin America, I ensured seamless project execution for US-based clients. Facilitated ideation sessions in-person and virtually, implementing processes and methodologies such as Design Thinking and Design Sprints, Jobs to be Done, Storybranding amongst others. Consistently engaged with clients to meticulously grasp and fulfill their requirements, ultimately contributing to the successful delivery of impactful projects.
Zaga LabsSenior Project Manager
Dec. 2016 - Jun. 2019Bogotá D.C. Area, ColombiaWorked directly with Oceanx, LLC. OceanX is a scalable 3rd Party Logistics platform based out of Los Angeles. OCX provides self service logistics solutions. Directed a 20+ people agile software development team spread across Latin America and Asia. Managed the onboarding of top clients such as GAP, Old Navy, Johnson & Johnson Baby. Employed design sprint sessions, story mapping, and feature prioritization to define product specifics. Optimized team performance and project outcomes through detailed analysis of resource allocation, sprint velocity, and capacity, leading to enhanced operational efficiency and productivity. Led a QA assessment and process redesign for the company. Reducing costs and efficiency in 50%+
BANLINEAProject Manager
Sep. 2015 - Dec. 2016BogotaLed team initiatives and the adoption of the Scrum agile framework organization-wide. Managed key projects for large Fintech corporations such as Scotiabank and Fondo Nacional del Ahorro. Optimized resource allocation for peak efficiency. Executed the BD 2.0 Plan for the strategic reorganization of the Software Development Department, incorporating top agile methodologies and software development practices. Championed the integration of cutting-edge technologies to continuously improve both new and existing products. Advocated for the use of GIT, Atlassian products, Test-Driven Development (TDD), comprehensive documentation, Scrum practices, and standardized procedures, significantly enhancing the software development life cycle.
OfficeList LLCDirector of Operations
Aug. 2013 - Aug. 2015Miami/Fort Lauderdale AreaDirected the formulation and execution of short and long-term strategic initiatives for the company’s marketplace. Oversaw the redesign and implementation of the company's vision and mission, aligning with market demands and future growth objectives. Lead the overhaul of the company’s marketplace platform, focusing on web development enhancements, user experience optimization, and customer engagement. Drove increased conversions through targeted SEO strategies, amplifying online exposure and cultivating a vibrant community around the marketplace. Implemented optimized account management approaches to continuously refine sales and customer service. Redesigned website functionality, ensuring alignment with evolving digital trends and customer expectations.
OfficeList LLCAccount Manager
Feb. 2006 - Aug. 2014Miami, FL - Bogota, DCStreamlined sales and account management processes to enhance efficiency and performance within a leading digital marketplace. Positioned the company among the top-3 web brokers in North America through strategic growth initiatives and technology-driven solutions. Cultivated robust partnerships with key stakeholders, delivering mutual value and strengthening marketplace integrity. Expanded marketplace reach by successfully integrating hundreds of office centers across North America. Engineered and refined user workflows, ensuring seamless experiences for both online and offline customers, thereby boosting conversions and fostering community engagement. Implemented targeted SEO and PPC strategies to increase marketplace visibility and online exposure.
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