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Work Background
ccMoxieAgent and Founder
Aug. 2023Cleveland, OHHelping small businesses stand out and market like a pro. A different approach to digital marketing that is underpinned by three foundational pillars: Technology, Creativity, and Media. Drawing on 20 years of experience, starting, building and running effective online enterprises.
Koyono Co.Founder and President
Feb. 2003 - Jun. 2017Cleveland/Akron, Ohio AreaKoyono launched in 2003 with a wireless vision to be "connected" and work from anywhere. The outerwear line was the first to incorporate high-tech fabrics made in everyday silhouettes for business or casual. Additionally, the line incorporated various compartments to carry what would otherwise be stored in a bag (e.g., cell phone, PDA, Magazine, memo, pens, point-and-shoot camera, etc.). - Successfully launched its flagship BlackCoat travel wear line at the Chicago Collective and Las Vegas Magic Show. - Black Coat was worn by celebrities Tom Cruise, Will Ferrel, Ellen, Public Enemy, and Beastie Boys, among others. - Developed distribution through 50 retailers in the United States and Japan. - First everyday clothing designer Made for iPod. - Developed direct-to-consumer following in 2005 with continued global press coverage for Koyono BlackCoat and Slimmy brands. - #1 Google search ranking for "slim wallet" from 2004-2008 for Slimmy® branded wallet. - Top 5 best-selling wallet ranking on Amazon from 2003-2008.
bolstr®Founder
Jun. 2017Cleveland/Akron, Ohio Areabolstr launched on Kickstarter as an idea for a perfectly sized and minimal small bag for everyday items. It was based on necessity, as I could not find a bag to meet my needs. The company was incorporated in 2017 to focus on filling a void in the bag market between a backpack and men's front pockets. - IDA International Design Award Winner for Fashion/Accessory - 2021.
- Direct-to-consumer e-commerce operations and brand development.
- Five consecutive crowdfunding campaigns successfully launched raising over $250K.
- Worldwide press coverage.
Xhibition and NEXT storesTechnology and Ecommerce Consultant
Aug. 2007 - Oct. 2022Cleveland/Akron, Ohio AreaComplex e-commerce architect for two websites. - Hired, cross-trained, and led a team for all e-commerce operations. - Designed and managed a nuanced special release process that involved everything from event curation to bot deterrence. - Rapidly vetted and tested technology and services for communication, project management, advertising, social media marketing, email marketing, shipping, and customer service. - Saved the company from liabilities associated with a custom e-commerce platform and costly ERP system that was not needed. - Oversaw seamless integration of several platforms critical to the company's inventory management discipline. - Removed bottlenecks and streamlined a digital media campaign process by synchronizing email marketing, social media posting, and advertising. - Maximized a +$500K ad budget for two websites and achieved +4 ROAS. - Managed implementation of Avalara sales tax engine. - Implemented knowledge base process allowing all associates to contribute and update. - Outsourced high-volume data entry freeing up resources to focus on problem-solving.
Cleveland Leadership CenterBoard Member
Aug. 2002 - Aug. 2004Cleveland/Akron, Ohio AreaCleveland Bridge Builders was formed to build a continuum of leaders and leadership practices that effectively shapes the future of Northeast Ohio. - Served as an active board member. - Participated in various committees focused on program innovation. - Panelist on Cleveland.com's Quiet Crisis series.
MotivAsians for ClevelandFounder
Jan. 2001 - Jan. 2003Cleveland/Akron, Ohio AreaMotivasians for Cleveland started as an idea to tackle brain-drain that plagued the community in the early 2000s. The idea was to figure out why Asian Americans were leaving for the coast in droves as a measure to effect wider change. The premise: if we could identify the reasons they were leaving, it would uncover reasons many others were leaving. - Raised awareness in the Asian American community. - Pulled together a team of key stakeholders to brainstorm and plan. - Actively involved with the program and even development. - Formally launched Motivasians and handed the project off to the organization's first president. - Motivasians celebrated their 20th anniversary in 2020 and continue to serve the community.
MCPcBusiness Development Manager
Jan. 2001 - Oct. 2002Cleveland/Akron, Ohio Area- Grew new business development by +100% in 1 year. - Performed sales and new business development. - Landed large-scale AV integration at CASE.
SwagelokOil & Gas Market Specialist
Jun. 1992 - Oct. 2000Cleveland, Ohio, United StatesOil and Gas Industry Product Manager responsible for strategic market discovery and development. - Created a +$100 million funnel of global business by receiving industry group and oil and gas company specficiations for new products. - Uncovered mission critical product opportunities for high-pressue systems used in deep-water oil and gas platforms and subsea systems. - Created and spearheaded Swaglok's SAF 2507 Joining Technology project. - Worked closely Swagelok sales representatives and engineering to meet end user needs. - Patented technologies developed in the areas of welding and compression tube fitting mechanics.
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