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Work Background
ArbonneDesign Professional
Jan. 2011 - Dec. 2012Irvine, CaliforniaDesign lead on the digital marketing team that worked on Arbonne University - internal corporate product training site, launched GTC event site, DTC e-commerce maintenance, B2B e-commerce maintenance, worked on multiple product launch campaigns like perfume, several new seasonal collections, GTC event marketing campaign, localized several languages for their regional websites, and other integrated experiences across devices.
Christmas For BreakfastPlanning Committee Volunteer
Nov. 2009 - Nov. 2019Orange County, CaliforniaEvent coordination, acquiring sponsorships, entertainment and day-of-event production with the goal to raise funds for the non-profit organization. This organizations work is dedicated to improving the life and health of underprivileged children in Vietnam. Learn more about us on our website
www.christmasforbreakfast.org and https://bridging-hope.org/
Cali Home RealtyPrincipal Broker / Marketing Professional
Jan. 2009http://www.calihomerealty.comReal estate broker responsible for lead gen/biz dev, sales, leasing, contract writing, budget allocation, training of sales agents, developing collateral, advertising - marketing content for digital marketing, print, video, events, presentations, online. Other duties includes digital marketing, asset & market analysis, multiple language localization, digital transformation and management of HOA communities, and management of client's real estate assets.
QuiksilverDesign Professional
Jan. 2008 - Dec. 2009Huntington Beach, CADesigner on team for Roxy Girl's accessories - purses, backpacks, belts, socks, hats asset. Participated in collection and textile development from conception to finish, including manufacturing tech packs and trend-forecasting for several seasons to be in line with team's seasonal vision.
MAC CosmeticsDesign Professional
Jan. 2007 - Dec. 2008NYC, NYDesigner on digital marketing team for MAC Cosmetics. Responsible for DTC website maintenance, MAC AIDS Foundation website maintenance, online promotions like sweepstakes, affiliate partner marketing, micro-site maintenance, ad banners, developed product training on decentralized tools for employees, digital event marketing, event environmental displays and executive presentations. Was on managing team for DTC e-commerce website redesign and launch collaborating with outside agencies.
Tiffany & Co.Design Professional
Jan. 2007 - Dec. 2008NYC, NYDesigner on digital marketing team that transitioned the DTC E-commerce website redesign and launch. Managed over 4000 digital assets over the course of 18 months towards the end of their website redesign with Moment NYC and delivery to in house corporate e-commerce team.
CHF IndustriesDesign Professional
Jan. 2006 - Dec. 2007NYC, NYDesigner on the design team which focused on home furnishings and table top home accessories. Responsible for trend-forecasting, collection and textile design and development, manufacturing tech packs, sampling, and follow through from conception to completion of the product's development cycle. Clients included Target, Meijer, Lowes, BBB, Umbra, Hello Kitty, and DKNY.
Chaleur / MisaineDesign Professional
Jan. 2004 - Dec. 2006Greater Los Angeles AreaDesigner on team which produced table top products. Responsible for trend-forecasting, collection and surface design and development, manufacturing tech packs, sampling and follow through from the concept to completion of the product's development cycle. Clients included BBB, Target, C&B and Starbucks.
DesignDesign Professional
Jan. 2002los angeles, californiaAsk me about it.
InternshipsIntern
Jan. 2000 - Dec. 2002los angeles, californiaUnivision / KFTR-LA - Broadcast - 2002
Warner Bros. - Broadcast - 2001
TBWA/Chiat/Day - Infiniti National - 2000-2001
Catherine Frandsen & Co.Operations / Sales Support
Jan. 1994 - Dec. 2001Orange County, CaliforniaProvided sales support for the Maxmara South Coast Plaza location. Responsible for facilitating the opening of Maxmara’s Palo Alto location.
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