Rio de Janeiro, Brazil• Implementation of a full rebranding with the support of the Red Bandana agency, reviewing brand guidelines and organizational culture.
• Image management to enhance credibility and market presence through branding and brand management. • Content marketing management, through the creation of marketing materials and technical content aligned with brand identity and the offshore sector. • Even...
Rio de Janeiro, RJ, Brazil• Active participation in a go-to-market project, including market analysis, launch strategies, and campaigns to strengthen the brand, in collaboration with global Marketing and Commercial teams. The main achievement was increasing the company’s market share, maintaining its leadership in the Brazilian market. • Planning and execution of industrial events, including logistics, booths, and bra...
Rio de Janeiro, Brazil• Support in the digital platform management of the Moto Clube Shell, focusing on creating and executing strategies to increase engagement, implementing e-commerce, and tracking performance metrics. • Support in the organization of events, including activations, conventions, and reseller meetings, coordinating suppliers, logistics, and promotional materials. • Collaboration with Marketing & S...